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Google touting economic benefits on a rarely-known homepage



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Want to see all the ways Google helps the economy and create jobs in your country? Just open the Google homepage.

But you don't need to type a search request.

Google has placed a link to the front and center of information on the Google.com landing page, one of the most visited pages on the internet.

On Friday, the tech giant began promoting what is called the country's economic impact report on Google.com. The link to the report is one of the few information on the rarely-known white page besides the search box and the "I Feeling Lucky" button.

The report is localized, and what is displayed depends on the conditions in which you live. In San Francisco, for example, Google is linked to its economic reports in California, which shows statistics such as how many billion dollars the technology giant has produced and how many hundreds of thousands of businesses use their advertising tools.

Screenshot / Nick Bastone

Google's decision to lobby in its own name has an interesting time, given the continued barrage of President Donald Trump on social media platforms, including Google YouTube. Just this week, the White House released a tool to report social media bias and sensors on platforms such as YouTube and Facebook.

Many Democratic candidates in the 2020 presidential election vowed to increase the regulation of "Big Technology" companies such as Google, Facebook and Apple.

In its quarterly earnings conference call in October, CEO Sundar Pichai took the time to discuss company investment in the US economy, a new point of discussion that has now become a standard part of the company's quarterly talks with investors.

Read more: The White House created an online tool for Facebook and Twitter users to report examples of political bias and censorship

Based on online records, it seems that Google has made annual national economic impact reports every year since at least 2009. A Google spokesman did not immediately respond to Business Insider questions about whether this is the first time they have displayed this impact report on the Google.com homepage.

Google occasionally places a link under its search box to promote large events, such as the address of the US President of the Union, and advertise its own products, such as Pixel phones. But the report on the economic impact seems to be definitely worse for the most visited consumer centers.

Friday's decision to bring up the report is also a reminder of how much power and reach Google has to spread the message on its own behalf.

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