Is there a time limit when the driver does not want an electric car?
According to new research, there is – and that age is 55 years and over.
The anxiety range is a major problem with electric vehicles for 75 percent of those over 55, while less than half of people aged 18 to 35 share the same concerns about having a plug-in car, a survey found.
This is an old-fashioned thing: The new KPMG research has found that age 55 is the age where motorists are reluctant to consider owning an electric car.
The report, carried out by the KMPG, measures people's reluctance to electric cars across age groups.
Around 2,001 motorcyclists surveyed, found that there was a clear age limit at 55 where drivers were less open to the idea of having a battery powered vehicle.
Justin Benson, head of automotive at KPMG UK, said there was a 'massive generation shift going on' on the market, when young people seem far more accepting of the concept of using electric cars everyday.
He said the older driver's greatest fear of range anxiety (fear of the car stopping due to running out of battery before reaching the desired destination) was baseless, based on the average mileage of each driver.
He explained: "I don't think there will be any anxiety in the future, especially considering that 85 percent of all trips made in the UK are less than 15 miles."
He added that the survey findings show that younger people have more pressing problems regarding electric models, especially to recharge batteries.
'Millennials and Generation Z are moving toward electric vehicles and the 55th generation seems reluctant to do the same thing very quickly.
"Young people are usually more open to trying new things and there is an element of expecting to have almost everything in a very short span of time, if not instantly at the touch of a button.
"This explains why those aged 18 to 34 are more concerned with the time needed to charge, rather than how far one charge will lead them."
About 75% of more than 55 say span anxiety is their main problem with electric cars
The study also found there are regional differences in the way motorists see their own carbon footprint, given the ongoing concerns about air pollution, especially nitrogen oxides produced by older diesel engines.
Across the UK as a whole, three out of five drivers say they are more concerned with the emissions of their vehicles now than five years ago.
However, in London – which has the highest level of air pollution – people are found to be far more environmentally conscious, with almost three-quarters (72 percent) more aware of their footprints than in 2014.
Half of the people in Eastern England, feel less worried about their carbon footprint, with only 50 percent more care.
Interestingly, when looking at the most important considerations when buying a new vehicle, emissions and environmental impact are only ranked fifth.
Operational costs are mentioned as the top priority, followed by the purchase price, fuel / energy consumption, and driving experience.
Charlie Simpson, head of the KPMG Mobility 2030 team, said consumer behavior toward electric cars will only change in their favor once they become more affordable to have compared to equivalent gasoline or diesel-powered vehicles.
"Increasingly, cost per month is a major factor determining whether someone signs a dotted line for a new car," he said.
In the medium term, electric vehicles as a whole will be cheaper to run with a far lower carbon footprint, so they will be better for the consumer and the environment, but we haven't quite gotten there yet.
"Electric vehicles are now starting to take off in a meaningful way and what will be a problem is the overall customer experience, with short-term obstacles such as anxiety disappearing."
Experts at KPMG say consumer behavior only tends to shift in favor of electric cars after they become more affordable to have
Not surprisingly, having the ability to charge at home was cited as the most important need by more than half (53 percent) of the survey panel when considering whether to buy an electric vehicle.
Justin Benson estimates that increasing availability of public chargers, longer driving ranges and lower vehicle prices will result in 500,000 pure electric models starting to operate by 2025.
"While the availability of cost points is on the rise, concerns about being able to charge fees at home are valid because they are limited to those who have access to the entrance," he continued.
'That being said, there are now more public cost points than gas stations in the UK and many consumers also plan their trips differently.
"So, if car makers continue to increase driving range and reduce the purchase price of electric vehicles, then I hope that we will see half a million electric vehicles sold and driving on British roads in the next five years."
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