The Dubai Retail and Tourism Festival (DTCM), one of the Dubai Tourism and Commerce Marketing Authority (DTCM), is part of Dubai's annual retail promotion calendar with more than 1,500 retailers and discounts participating for up to 3 days. 90% of various international branded products in all cities from November 22-24, 2018.
The Dubai Festival and Retail Establishment (DIFF) organizes a three-day "Big Discount" initiative to offer buyers a variety of special offers on various items including fashion, cosmetics, household goods and other products.
"The 3 Days of Big Discounts initiative is an important event in Dubai's annual retail calendar because it aims to strengthen the retail sector and contribute to Dubai's position as the world's leading shopping destination," said Ahmed Al Khaja, CEO, Dubai Festival & Retail. Announcing the launch date of the initiative, which is a special gift for residents and visitors of Dubai, offering significant discounts for a variety of branded and distinctive products, and encouraging buyers throughout Dubai to take this opportunity to test a unique shopping experience during the end of the week's holiday.
Three days of big discounts are part of Dubai's annual retail calendar, which includes festivals, shopping, seasonal promotions and promotions, big discounts and exclusive retail events in Dubai.