Disney has announced that more than 10 million customers have signed up for Disney Plus (Disney +) online streaming services on the first day of operations.
In addition, new data also revealed that the Disney + mobile app was downloaded 3.2 million times in the first 24 hours of the launch of the streaming service, The Verge reported on Wednesday.
On the first day of release, Disney + users collectively spent 1.3 million hours streaming and watching content available on the platform for the first day of release.
As per the report, analysts project that Disney + will have between 10-18 million customers in the first year. Disney has registered more than half the projected number in 24 hours.
This service is launched in the US on Tuesday for $ 6.99 per month or $ 69 per year.
The company recently announced that the service will be launched in key European markets, including Britain, France, Germany, Italy, Spain and "a number of other countries in the region" on March 31, 2020.
This will happen almost 20 weeks after the service starts in the US, Canada and the Netherlands. Previously, Disney said it expected to spend around $ 1 billion by 2020 for original content for the platform and $ 2 billion by 2024.