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Microsoft Cuts Cortana's Assistant Voice in Certain Markets



Towards the end of January, it seems that the Cortana application is booted into the grave of a Microsoft assistant. At least Poor Clippy will have several companies now.

That's according to a supporting article Microsoft posted to several regional markets this week, although a spokesman later clarified to Gizmodo that only users in the following areas can expect to say goodbye to voice assistants: United Kingdom, Australia, Germany, Mexico, China, Spain, Canada, and India. Despite dropping applications in the region, Cortana itself remains an "integral part" of the company business model to incorporate "conversation computing and productivity" into its products according to a spokesman, so Microsoft doesn't seem to close the coffin completely.

The Microsoft US site does not currently receive such messages and the Cortana application will still be available for Android and iOS users in the United States after the closing date listed, January 31.

"To make your personal digital assistant as little as possible, we integrate Cortana into your Microsoft 365 productivity application," the Microsoft note reads. "As part of this evolution, on January 31, 2020, we are ending support for the Cortana application on Android and iOS in your market."

After that date, any reminders or lists the user currently has in the Cortana application can be accessed through the free Microsoft To Do application, which is automatically synchronized.

This step is not surprising because Microsoft has gradually rolled back its focus on Cortana as an independent voice assistant. In January, CEO Satya Nadella immediately said the company No longer consider Cortana as a competitor for people like Amazon Alexa or Google Assistant despite massive efforts to change the image of voice assistants in 2018. This time last year too departure Cortana's head, Javier Soltero, when Microsoft integrated the voice assistants from the company's AI and Research department into the Experiences and Devices team as more than digital helper roles.

Part of what makes this axis possible is the company's collaboration with other technology giants, Amazon. Microsoft welcomes his voice assistant Alexa to its products starting last year (and vice versa), besides opening its online and retail locations to Amazon products like Echo and Echo Dot. The voice assistant has also seen a reduced role in the entire Microsoft ecosystem. Earlier this year, the company announced it would disable Cortana help by default during certain installations of Windows 10. They are later drop it entirely from the search bar.

Friend, hearing the Cortana application getting the ax is very sad. Alexa, please: o'clock.

Update: November 16, 2019, 11:13 a.m. EST: We added to Microsoft's response to our question about which markets would be affected.


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