Google Search can become unrecognizable because of Article 11



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The public strongly opposes the application of Article 13, Article 11 and other articles of this proposal for European directives. The final decision has not been made but Google's search has been wary of the worst case scenario.

It goes without saying that the controversy surrounding the new proposal for significant changes to the status of copyright is currently in the digital single market. In other words, the new regime is still being finalized.

Google, Google search, Article 11, search, Article 13

First of all, all this controversy has been briefly explained here. Point by point and article by article. Meanwhile, and in other tonics, it's certain that Google is familiar with this hypothesis.

Article 11 and the possible impact on Google search

More specifically, Article 11 can directly affect Google search results. It won't damage it. It will not close. This will continue to exist but may not be recognized effectively.

This scenario is being studied by Google, starting together to prepare for this possibility. This is what the Search Engine Land portal tells us in the information posted by the Android Authority portal.

According to this media, aspects of Google search might be as follows. See the picture (below), where we have poor results, especially in matters relating to News.

Google, Google search, Article 11, search, Article 13

This may be an aspect of Google search in Europe, if Article 11, Article 13 and other legal diplomas take effect. Especially because Article 11, called "link level" by critics.

Article 11 is nicknamed "link fee"

In essence, Article 11 aims to act on an Internet platform "that stores and provides public access to a large number of other protected works or materials uploaded by their users."

They must have an agreement with their authors regarding the use of their content or any other type of protected material. If this is not the case, aspects of Google search might look like this.

Google, Google search, Article 11, search, Article 13

The results of the study, although they continue to emerge, will be stripped of most graphic elements. Framework with results and no more.

Of course we cannot assume that this is a real scenario but we can agree that it will be the worst scenario. This scenario will only appear if the provisions of Article 11 are not fulfilled.

In the end, Google must find out which source pays or does not license to the manufacturer. For this the technology giant must create a platform that measures this goal.

If you don't, you can choose from several sources that are proven to provide the right credit to anyone who deserves it. In short, Article 11 can protect and benefit content creators.

Google, Google search, Article 11, search, Article 13

However, it will require new obligations for Google and several other platforms. To what extent they want to work to enforce the law, we don't know this anymore.

Spanish precedent for Article 11

An easy (and economical) solution is to cut, limit or delete. In fact, the same solution was tried in Spain, it was in 2014 and legal provisions identical to those stipulated in article 11 were implemented.

Needless to say, the News section on Google was closed after a few months. Can the same results apply to all of Europe?

Meanwhile, Article 13, Article 11 and all directives will be subject to new voting and evaluation. In fact, this can be adjusted in deep understanding.

Finally, if approved, each Member State will have two years to write direction into its legal order.

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