Based on the slogan "stop before suffocation", the awareness campaign focuses on chronic obstructive pulmonary disease, which includes a series of serious health problems such as emphysema and chronic bronchitis.
These diseases, showing CQTS, are caused by smoking in 85% of cases and can manifest themselves at the age of 40 years. Shortness of breath, rattling, wheezing, shortness of breath, bluish discoloration of the lips and fingers: symptoms of this disease are many and can greatly reduce the quality of life of people who suffer from the disease.
According to council experts, quitting smoking can greatly reduce the impact of these symptoms in less than a year, even for those who smoke regularly.
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More than 18% of Quebec people aged 12 years and over who smoke, or about 1.3 million people. About 470,000 people live with serious respiratory diseases. Half of them will die in 10 years, said CQTS.
Besides the risk of death, there are significant costs for smoking in Canada, both in loss of productivity or health care costs.
A Conference Board study, published in 2017 and based on 2012 data, found that smoking costs $ 16.2 billion, including $ 6.5 billion in health care. More than 45,400 people died from smoking that year, accounting for around 18% of all deaths in 2012.
In Quebec, there were 12,900 deaths related to smoking and costs $ 2.5 billion.
By comparison, other studies, published by the Senate in 2016, this time, as well as in 2012, show that obesity, the other major public health problem in the country, affects 25.4% of adults while 36% of the adult population is excess weight.
In children, there are 13% of obese people and 20% of young people struggle for being overweight.
According to the Senate report, obesity will cost between $ 4.6 billion and $ 7.1 billion per year.