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Toyota expands the Exchange Cereal plan

By merging wheat As an exchange rate, the Argentine Toyota expanded it Cereal Exchange Plan launched earlier this year, thus offering other alternative agricultural producers to acquire any version of its Hilux pickup range.

The Cereal Exchange Plan consists of the direct exchange of the main products from agriculture – corn, corn and now wheat -, a commercial modality that greatly simplifies the operations of producers, who send their grains directly. for the acquisition of several versions of the Hilux pick up. The grain exchange plan allows producers to establish payment instruments with their main products, avoiding the use of money, which directly impacts simplicity and economic benefits for clients.

Juan Pablo Grano, General Manager of Toyota Argentina's Marketing and Products, points out in this regard: "The expansion of our plan Canje Cereales reaffirms Toyota Argentina's commitment to the agricultural sector of our country, providing producers with new alternatives to access the Toyota Hilux."

To join the plan, the producer contacts the dealer who will determine, according to the price of the day, the amount of grain needed to buy the selected vehicle. Then, the producers will send grain to export agents and receive vehicles from Toyota Argentina.

The plan is to give a grant concrete economic and financial benefits, besides providing security to operate directly with the support of Toyota Argentina through its dealer network. Most procedures are carried out online, which speeds up management time.

Sign in here, further information can be obtained through the Toyota dealer network.

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