The surprising changes in Instagram's design resulted in a massive rejection

Some customers of this application to share photos, owned Facebook, forced, not only to show photos horizontally, but have to stop photos and upload them on the screen to see comments.

Assess the number of complaints posted with hashtags #instagramupdate and a series of memes, these changes were not voluntarily accepted.

Alex Heath, a social media specialist at the Cheddar information site, used the irony to criticize the company: "I am sure (this change) will not cause ANY reaction."

Quickly, the director of Instagram, Adam Mosseri, he uses Twitter to explain himself: "Sorry for the confusion, always trying new ideas, usually with far fewer people …"

"It must be back to normal," he added, stating that it was enough to close and open the application again to return to normal mode.